The fine print

Privacy

Last updated: August 2026

Plain version: we collect the few things we need to send you your report, run the shop and tell whether our ads are working. We keep them safe, and we never sell them. Here is the detail.

Who we are

Data Daily is a publication and digital shop about using data and AI well in business. Data Daily is a trading name of Evidence Informed Practice (ABN [to be added]). In this policy, "we", "us" and "Data Daily" mean Evidence Informed Practice. You can reach us any time at hello@datadaily.app.

What we collect

• Your email address, when you start the scorecard or buy something.
• Your scorecard inputs: your role, your type of business, and your answers, so we can work out and send your result.
• Order details when you buy: what you bought and when. Your card details go straight to our payment provider; we never see or store them.
• How you use the site: which pages you visit, what sent you here, and what you click, so we can tell what is working.
• If you arrive from one of our Facebook or Instagram ads, a cookie and advertising identifier set by Meta, so we can tell whether that ad was worth running. See "Advertising" below.

Why we use it

• To create and email you your personalised scorecard report.
• To deliver anything you buy and help if something goes wrong.
• To send you occasional, useful emails about reading your numbers and using AI well. You can unsubscribe from any of these at any time.
• To improve the scorecard and the products.

Who helps us run it

We use a small number of trusted services to operate. They only handle your information to do their job for us:

• Kit stores our email list and sends our email sequences.
• Resend sends your report and your download emails.
• Stripe takes payment securely.
• Vercel hosts the website.
• Meta (Facebook and Instagram) measures whether our ads work. See "Advertising" below.

Some of these providers store information on servers outside Australia. By using Data Daily you understand your information may be handled overseas under those providers' own safeguards.

Advertising

We sometimes run ads on Facebook and Instagram. To know whether they are worth paying for, this site uses the Meta pixel: a small piece of code that tells Meta when a visitor reaches a page, starts the scorecard, or buys something. It sets a cookie and shares your IP address and browser details with Meta, and Meta may use that information for their own purposes under their own terms.

We never send Meta your scorecard answers, your result, or anything from your report. We do not sell your information to anyone, and we do not use the pixel to build a profile of you beyond measuring our own ads.

Your choices

• Unsubscribe from our emails using the link at the bottom of any email.
• Ask us what we hold about you, or ask us to correct or delete it, by emailing hello@datadaily.app.
• Stop the ad measurement by blocking cookies for this site in your browser, or by changing your ad settings at facebook.com/adpreferences. The scorecard and the shop still work either way.

Keeping it safe

We keep your information only as long as we need it, and we rely on the security of the established providers above. No system is perfect, but we take reasonable steps to protect what you share.

Changes

If we update this policy, we will change the date at the top. For anything you are unsure about, just email us.